Wednesday, January 15, 2020

Aligning Actions to Your Company Culture



Click on any business news feed and questions like “How Strong is Your Company Culture” or “How to Create a Winning Company Culture” would pop up.

But there’s one key piece of advice that’s missing from the conversation - All too often, companies and their leaders talk the culture talk without walking the walk. And because an organization’s cultural agenda is essentially a foundation and starting point for its strategic agenda, any disconnect here can become a significant problem.

This becomes more likely as companies grow and evolve. As it can result in messes such as the crisis of lawsuits. To make sure culture continues to inform and align with everyday thought and behavior — especially as companies grow and evolve — Dan recommends consistently using these 4 checkpoints to evaluate your organization’s actions and decisions at every level, each step of the way:

·      Taking care of customers
Does this decision support our values and culture around how we care for our customers and their needs?
·      Economic performance
Will this decision contribute to our profit and sustenance?
·      Competitive advantage
Does this decision help us maintain our competitive advantage and differentiate ourselves meaningfully from the competition?
·      Corporate stewardship
Is this decision in line with our business ethics and values of integrity and service?

If the answer to any of these questions is “no” it’s time to stop and rethink before acting upon any of these.

Oftentimes, when you try to implement some of the mentioned elements, you may run into challenges. To resolve this very issue, I wrote my book "The Breakthrough Accelerator-Resolve your Biggest Challenge in 4 weeks"- Receive a Free download of this book by Clicking this Link


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